When you don't have an assistant to hold a pop-out reflector in position, this solves the problem perfectly. Universal holder secures any make or size pop-out reflector, diffuser, or background disk exactly where you want it for improved lighting control. Spring-loaded clips grab onto reflector frame and adjust the length of the arm to accommodate any reflector size. Clamps to any light stand riser up to 5/8" diameter. The large double ball & socket joint with locking handle gives unlimited positioning control, while the 3-section telescoping arm extends to 69" length. Folds to 32" for easy storage. 000508 Kit includes Holder, 7-1/2 ft. Stand and FREE 22" White/Silver Reflector, an $18.99 value.